Zygoma

When you turn the other cheek, these are are in the thick of it. The zygomatic arch is an arch made up of three bone components: the zygomatic bone, coming off the zygomatic prominence of the maxilla, and the zygomatic process of the temporal bone. They are frequently fractured in collision.

Because they are very strong arches, traumatic impact to the arch may drive damage deep below. Zygomatic fractures may be associated with midfacial fractures that penetrate the orbit, nose, and  maxilla.